BlueCatCraftCA

Kawaii Embroidery Shop

BlueCatCraft was started by our embroidery designer, Moê. She designs, and sews the embroidery patterns and creates instructions from scratch. Homemade and unique designs are what she loves doing most.

Members

  • Moê

    Designer, Costumer Service

    I'm Japanese living in the capital of Canada. I'm responsible for making embroidery designs and kits. I love cats.

  • Patrick

    Photographer, Marketer

    I'm Moê's husband. I help her with her business sush as photography, video editing and building our social media presence.

  • Toto

    Mascot

    I am a Nebelung cat and the mascot of our shop. I help inspire my boss everyday. I love to talk and eat grass.

Starting a new passion!

In 2021, I discovered a new passion for embroidery. As a busy mom with a newborn, I struggled to find time for my previous hobby of painting. However, embroidery proved to be the perfect solution - I could easily pause and attend to my crying baby without worrying about paint drying or making a mess. I've since fallen in love with creating unique embroidery designs, using my painting skills to bring my imagination to life.

Why Embroidery Kits?

I'm passionate about embroidery and I want everyone to experience the joy of it too! Our kits come with a design, but each stitch adds a unique touch. Even with the same kit, each person's finished product is one-of-a-kind. That's the beauty of embroidery - it's a true creation! I love when customers personalize their kits by changing colors, adding text, or even adding extra little details. It's always exciting to see their unique creations!

What is KAWAII?

KAWAII means “cute/pretty” in Japanese and it’s often associated with pop-culture and anime. However, Kawaii is not only for children or girls. Japanese use this word to express their love and admiration for anything that brings them joy and happiness because Kawaii is for everyone!

Thank you for reading.
Let's unleash our creativity!

BlueCatCraftCA
Moê

Our values

  • Friendly Support

    We strive to create a friendly and inviting atmosphere. We are happy to provide guidance and answer your questions. BlueCatCraft also offers trilingual customer support to help give you the best support we can.

  • Handcrafted

    All DIY kits are 100% original.
    They are all designed and embroidered by our designer in Canada.
    Our designer meticulously picks the right floss to match the design and creates easy to follow instructions.

  • Quality Materials

    The materials for our embroidery kits are carefully selected. The most beloved 100% cotton fabric is directly imported from a local Japanese company. The quality embroidery floss is DMC, recognized as the best.